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RoomSaver

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RoomSaver is a North American hotel coupon guide distributed free of charge at welcome centers, rest areas, travel plazas, restaurants, gas stations, and other stops along the interstates of the continental U.S. It is a division of Dominion Enterprises.

The publication provides discount coupons, maps, and hotel locations for 5,200 hotels, motels and resorts throughout the lower 48 states and parts of Canada.

More than 36 million RoomSaver Guides are published annually.

RoomSaver is also available online at RoomSaver.com, where travelers can search for and browse featured hotels and discounts, read about travel tips, subscribe to the newsletter, and become a member of the Travel Club.

History

RoomSaver was founded by Wilson McKinney in 1982 as Exit Information Guide. McKinney, the owner of a sign and billboard business, noticed that hotels advertising on billboards were not communicating well to tired, night-time drivers because the signs were unlit and difficult to see.

McKinney wanted to communicate with these drivers in a new way, so he created a hotel information guide for interstate travelers to be distributed along major roadways.

McKinney started the company out of his Gainesville, Florida home with only three employees. Initially, the coupon booklet gave advertising space to hotels for free and charged travelers a small fee for the booklet. After a short time, McKinney changed his business model, making the booklet free to travelers and charging hotels.

The Exit Information Guide became The Traveler Discount Guide in 1987. In January 1999, the company was sold to a capital venture group, The Richards Group, which then sold the publication to Trader Publishing Company in November of the following year.

Trader’s parent company, Landmark Communications (now Landmark Media Enterprises, LLC), split the company in 2006, creating Dominion Enterprises.

RoomSaver.com was created in 1999, as the online companion to the RoomSaver print guide.

RoomSaver.com

In April 2008 RoomSaver.com was redesigned and re-engineered to update its appearance, make searching for hotel coupons simpler, and add enhanced features such as maps and driving directions.

Using City Search, visitors can view results on an interactive map, and the Advanced Search option allows visitors to screen hotel properties by chain, amenities and rate range.

Roomsaver.com also features a Travel Club where travelers can save their "clipped" online coupons and sign up for e-mail updates for cities of their choice.

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